Liverpool secure massive £80m sponsorship deal

Written on November 20, 2009 – 9:11 am | by |

Liverpool Football Club have secured one of the largest shirt sponsorship deals of all time by agreeing an £80m deal with London-based international bank Standard Chartered.
The previous agreement with Carlsberg is set to finish this summer, after the Brewery Giant decided to end its 17-year association with the club.
Liverpool managing director Christian Purslow said on [...]